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THE NEW WORLD ORDER
music and film
emanuel dimas de melo pimenta
May 13 2026 6pm
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Majid Foundation . Ascona . Swizerland
curator . Massimo Basile
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emanuel pimenta
Majid Foundation
The New World Order (text)
virtual score (film)
virtual score (drawings)
teaser
poster
map
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The word majid is very old and
with a revealing meaning. Of semitic roots, majid has a remote
ancient written register in about a thousand years before the
Common Era in Hebrew, as magid, which meant a kind of professor,
someone who professed a knowledge, who disseminated ideas, a
sage. The way of such "profession" worked in a similar
to the Socratic process of questions and answers, much earlier
of course. Around 500 BC the word passed to farsi majid in Persia
indicating the idea of expansion of ideas and generosity. In
other words, it was about the magic in transmitting a discovery
and when it becomes part of someone else. Later, it would had
be passed to the Arabic majid in about 100 BC, when Arabic language
would have been born, then meaning "glory", indicating
individual qualities of greatness and honor. Therefore, the meaning
of majid is the expansion of an interior splendor, of discovery,
the Platonic divine flash, creativity and liberty.
It is generally accepted that the Indo-European and Semitic linguistic
trunks are independent - the former characterized by linearity,
in an "additive" structure, while the Semitic linguistic
universe seems to be phylogenetically organized as a web, with
various "centers" of contamination. These structures
seem to reveal the nature of social and religious organization
in both cases. Despite this, sometimes, like this one, I wonder
if, after all, in even more remote times, some words would reveal
a common genetic relation between these linguistic worlds. This
inevitably brings to mind the famous Italian linguist Graziadio
Isaia Ascoli, who lived between 1829 and 1907, and who advocated
a remote origin common to both linguistic trunks, which he called
the Indo-Semitic origin. In fact, the Indo-European *ma indicates
the ideas of concrete existence determined by a limit, but also
the sense of creative energy, of emergence, birth, thought, intelligence,
consciousness or even greatness - having generated our words
matter, mother, sea, measure, magic, medium, movement, mind,
mantra or machine among others. In Sanskrit, the Indo-European
*ma generated manu, which means "wise"; maha, which
has the meaning of 'great', "powerful"; or maya, the
idea of reality as an illusion, for example. |
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dedicated to Alberto del Genio and Marco Rapattoni
in memory of three genius, three great friends: René Berger,
John Cage and John Wheeler
all thanks to Guglielmina Montano and Massoud Mowlazadeh
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In oneself lies the whole world and if you
know how to look and learn, the door is there
and the key is in your hand. Nobody on earth
can give you either the key or the door to
open, except yourself.
Jiddu Krishnamurti
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We look around, wherever
we are.
What do we see?
What do we hear?
What do we perceive?
It's just the world that surrounds us and creates us from within.
That environment is the world order - not something intentional
on our part, not about the future, not about an intention or
conspiracy.
Just the world here and now.
What we are.
Concrete and objective.
Our sensations.
Our perceptions.
Things that have become invisible, so habitual they are.
They are us. And we are the New World Order.
Hic et nunc.
Without making any reference to a "new
world order", I asked Chat GPT about the world today, right
now (2026), and about the future. The answer was:
CHATGTP: The world now feels like a lot of things at once. It's
loud and exhausted, hyper-connected and weirdly lonely. We've
got incredible tech in our pockets, fragile attention spans in
our heads, and big unresolved questions just
buffering.
People are sharper and softer at the same time-quick to react,
slow to heal. Progress everywhere, stability nowhere. Hope sneaks
in through small doors: community, art, care, tiny acts that
don't trend. Some days it feels like we're standing in a storm
arguing about the weather. Other days it feels like we're quietly
learning how to live differently. (...) The future of the planet
is basically a tug-of-war between what we know we should do and
what we actually do. (...) Political manipulation today is less
about loud propaganda posters and more about subtle influence,
data, and attention control. It's everywhere, but often hard
to see. Here's the lay of the land. How it shows up: Algorithmic
amplification - Social platforms reward content that triggers
emotion (anger, fear, outrage). Political actors don't need to
convince everyone-just to push content the algorithm will spread
for them; Disinformation & misinformation - False or misleading
claims mixed with partial truths; Sometimes intentional (disinformation),
sometimes spread by ordinary people who think it's real (misinformation);
Micro-targeting, Ads and messages tailored to very specific groups
based on data (location, interests, browsing habits). Two people
can experience completely different political realities. - Narrative
framing; Same facts, different story. Language choices ("freedom
fighter" vs "terrorist," "reform" vs
"cuts") shape how people feel without changing the
facts themselves; Astroturfing - Fake "grassroots"
movements-bots, paid commenters, or coordinated campaigns that
make an opinion seem more popular or organic than it really is;
Weaponized culture wars - Issues around identity, morality, or
lifestyle are pushed hard because they divide people emotionally
and keep attention locked in. ; Why it works so well: Humans
are pattern-seekers, not fact-checkers. Emotion spreads faster
than nuance. Trust in institutions is low, so people rely more
on peers and influencers. Information overload makes shortcuts
(headlines, vibes, memes) tempting. Signs you're being manipulated.
Content that makes you instantly angry or smug. Claims that say
"no one is talking about this" (while being everywhere).
Oversimplified villains and heroes. Pressure to share right now
before thinking. "Just asking questions" posts that
imply conclusions without evidence. The big shift. Old manipulation
tried to change minds. Modern manipulation often just tries to
confuse, exhaust, or polarize-because a divided, distracted public
is easier to steer.
So I asked: how can
we free ourselves from AI? - At that moment I was disconnected
from the system.
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In 2018, inspired on
the Persian word Majid, Guglielmina Montano and Massoud Mowlazadeh
created a non-profit organization in Ascona, Switzerland: the
Majid Foundation which is dedicated to two basic elements: the
young people and the liberty through their enlightenment, of
creativity, wonder and discovery.
I considered several options to make the
world première of The New World Order.
The Majid Foundation, created by my dear friends Guglielmina
and Massoud, was simply perfect: a place for young people, for
discovery, liberty, respect and dreams - in Ascona, a place where
we had people like Paul Klee, Hermann Hesse, Eric Fromm, Carl
Gustav Jung, René Berger, Rinaldo Bianda, Nam June Paik,
Bill Viola, Francis Ford Coppola, Steina and Woody Vasulka, Ornette
Coleman, Miles Davis, Martha Argerich, Marco Rapattoni, Pierre
Restany, Hans Richter and Phill Niblock among so many more.
Simply a magical place.
Emanuel Dimas de Melo Pimenta, Ascona (Locarno)
Switzerland 2026
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